Our Response to COVID-19 Scroll down to get more information on this pandemic and download resources for estheticians. Download PDF See more
What is COVID-19? According to the World Health Organization website, "Coronavirus disease (COVID-19) is an infectious disease caused by a newly discovered coronavirus. Most people infected with the COVID-19 virus will experience mild to moderate respiratory illness and recover without requiring special treatment. Older people, and those with underlying medical problems like cardiovascular disease, diabetes, chronic respiratory disease, and cancer are more likely to develop serious illness." Read more on WHO official site Recently, as a family, our confidence has been shaken due to the events surrounding the COVID-19 virus.
We know that it is a challenging time for business, families, friends and our country. We share in your concern and are here to be a resource during these times. We have gathered a few resources that you might find useful. • Hydrate at Home Kit Take care of your skin and give it hydration recess with our Hydrate at Home Kit. Contact your DMK certified therapist for more information. ☀️ Check it out here.Order now • 7 Helpful Clinic/Client Tips Take these steps to reconnect or sustain your client-esthetician relationship. Download here • DMK Immune Boosting Power Pack Currently, the extra need for diligence and protection to safeguard our health might need a little help from our immune boosting DMK product line. Know which products help your immunologic defense. Check it out • Great Social Media Tips Use this guideline to keep your audience engaged and connected in these challenging times. Download here
Our Hydrate at Home kit allows you to MAINTAIN and PROTECT your skin, from the comfort of your own home. Purchase a Hydrating Masque 60ml, Herb & Mineral 60ml, Seba E 7.5ml, Milky Clean & Pure 60ml, and get a DMK Sunscreen SPF 30 60ml for free! Order now
Check out this tutorial on how to use our Hydrate at Home Kit
7 Helpful Clinic/Client Tips Communicate Text, Email, Call Clients. Clients want to feel supported, and they need to know that you can provide your services now or in the near future. Attached is a letter to share with your clients regarding COVID-19, you can add your clinic name at the bottom of the letter. Open for Retail, Closed for Appointments Whether you chose to close or are forced by regional jurisdiction, communication is everything. If your clients need retail Home Prescriptives, communicate that you will ship or bring it to their doorstep. COVID-19 At-Home Skincare Survival Kit This is the perfect time to re-emphasize confidence with DMK; people are seeking a sense of peace and calmness; keeping up with your beauty regimens is important for self-healing. Foamy Lift & Exoderma Peel, Acu Masque, Hydrating Masque, and Micro Peel are all great at-home treatments clients can do on themselves. COVID-19 Pre-Paid Packages & Gift Cards While closed due to directive or slowdown, clients can take advantage of these pre-paid specials. Example: Buy 5, get 6th treatment free. Once your clinic is open, the specials are gone. Gift cards are another great way to increase sales today. Educate Through social media, you can share your knowledge. Use your time to build awareness of your brand as professional skin therapists. For example, do not just focus on products, but on your personal experiences on combating problematic skin conditions. This will build trust, and your clientele will see that you have so much more to offer than just prescribing products and treatments. Survey your clients Survey Monkey offers a free platform to ask anything from your clients. See how there are feeling, do they know you will ship Home Prescriptives to them, do they know your clinic is opened or closed during this time? Staying Active on Social Media Social media is filled with pandemic news, be the inspiration to your followers. Provide content that will generate more followers, for example; TAG your friend to share at-home treatments or daily skincare routine.
Our Stay Home Kits are a hit! What better way to offer your clients the opportunity to continue to PROTECT & MAINTAIN their skin from the safety of their own homes! We are here to support your DMK Treatments, DMK Regimens and DMK Homecare. Get a free UltraSan, our latest product, when you spend more than $250 on your purchase. We are still offering FREE SHIPPING to all our DMK Certified Clinics and DMK Estheticians in the U.S., through May 31th. Receive a statement credit to help cover shipping costs to your clients. Credit limit is 10% of DMK orders from March 20th to May 31th We are extending our resources to our #DMKFamily so we can all utilize our training and education platform. MYDMK.ORG 100% complimentary while “stay-at-home” orders are in place. For further details, contact your DMK Account Manager or email us at firstname.lastname@example.org Save $500 on our virtual Program 1 class! 6 Ways DMK is here to help you
Danné has a message for all of us Our Founder Danné Montague-King has some words of encouragement, trust, and hope to all of our estheticians and customers.
DMK Immune Boosting Power Pack These products are a must-have in your skincare daily routine to boost your skin's self defense against pathogens.
Milky Clean & Pure
With the extra need for diligence and protection to safeguard our health currently, we have seen a massive increase in handwashing and the use of barrier-disrupting cleansing and antimicrobial products. The overuse of these alcohol-based sanitizers and harsh surfactants can eventually lead to dry hands that create the perfect entryway for the viruses and pathogens we are trying to avoid. Milky Clean & Pure is a perfect cleanser to use that will help repair and nourish your hands without stripping the skin of its natural barrier protection and defense system. Viruses are also vulnerable to lipids, so the lipid base of this creamy cleanser is a perfect way to enhance the elimination of viruses and other bacteria while washing your hands. This formula also contains soothing botanicals to help repair and nourish, a mild, yet effective surfactant to cleanse and remove dirt and debris, and a powerful antimicrobial preservative blend of botanicals that can also boost and protect your skin from the COVID-19 virus. Read more
Beta Gel Serum
Danné formulated Betagen Cream years ago using powerful beta-glucan from Norway. This was used in the fishing industry and throughout the military. The Beta Gel Serum came later for acne skins and as a booster under Betagen Cream. Together, they are a powerful immune-boosting combo for the skin. Beta Gel has immune cells supporting beta-glucan as a critical ingredient but also has the antioxidant powers of vitamins C, E, and turmeric. Safflower oil in Beta Gel is rich in vitamin A and contains essential fatty acids for cellular membrane health and moisture retention capability. Peptides in Beta Gel will also help strengthen and support collagen production, reduce inflammation, and replenish the skin’s matrix.
Beta Gel Serum should be in everyone’s arsenal to support the skin’s defense mechanisms and enhance immunity and can be used under any other DMK Home Prescriptive Nourishing Cream. Read more
Betagen is our go-to “emergency cream” for stressed and reactive skins that need a cushion, support, strengthening, and revitalization from environmental stressors and trauma. Like the Beta Gel Serum, Betagen Cream also contains the immune-boosting properties from beta-glucan. It also has vitamin and fatty acid-rich pumpkin seed oil, the reparative and antioxidant power of vitamin A in safflower oil and retinyl palmitate, chamomile to reduce inflammation and redness, shea butter to facilitate healing, restore hydration and lock-in moisture, as well as for its anti-inflammatory capability, and peptides to protect the structures, collagen renewal and to stimulate and support a healthy robust matrix. Read more
In lieu of Betagen Cream, and for those experiencing acne breakouts, the combination of Beta Gel and Acu Crème would be the best options to support, heal, and protect the skin. Acu Crème is deeply replenishing, high in antioxidants, amino acids, minerals, and essential fatty acids the skin cells need to rebuild, reduce inflammation, repair, and restore a healthy balance, which in turn, helps resolve congestion and breakouts. It is a microbiome-friendly formula, with a natural preservative blend that is antiviral, antibacterial and can help support the skin’s defenses against microbial exposure. Read more
This powerful skin mist effectively killed 98% of bacteria within seconds and measured a 100% success rate in one hour. It contains a concentrated blend of botanicals that Danné developed called Botanichem. He feels that Acu Mist is the perfect complement and support to use for everyone right now, as not many pathogens would be able to survive its potency, considering COVID-19 is destroyed by common bleach or 60% ethanol. Acu Mist is recommended for everyone and can be used several times a day. This could be particularly beneficial for individuals that find it hard not to touch their faces. This mist can also be used on hands and in any part of the body. In addition to Botanichem, Acu Mist contains soothing, hydrating, mineral and vitamin-rich aloe, detoxifying alginic acid from seaweed, and the antioxidant powers of orange peel. Read more
The Enbioment™ System
The Enbioment™ range of products (cleanser, mist, and serum) will help maintain the skin’s immune response. A diverse and healthy balanced microbiome, both inside and out, is one of the best defenses our body has against a new or foreign, viral or microbial invasion. Enbioment creates an invisible network on the skin to support the balance and proliferation of healthy bacteria. This is particularly important for clients who have compromised skin, including eczema, psoriasis, or after undoing any DMK skin resurfacing treatment. Read more
DMK efa+ supplement is the answer to internally supporting and boosting our immune system. The three simple active ingredients in this formula are dynamic, concentrated, nutrient-dense, antioxidant, anti-inflammatory, and essential components to our body’s cellular health, repair, and defense systems. Seabuckthorn seed, evening primrose oil, and vitamin E combine to create this synergistic blend of over 190 micronutrients, vitamins, minerals, trace elements, and essential fatty acids. Together, they help to restore hydration in the tissues, create healthy cell membranes for increased cellular activity, rebuild and repair damaged tissue, reduce inflammatory cascades, help regulate and balance hormones, and support the body’s antioxidant and immune systems. This is a very bioactive plant-based formula and is recommended as a key and essential component for every DMK client. Read more
Great Social Media Tips Use your face in the posts. It helps to create and keep a connection with their clients. Great Social Media Tips • What can your clients do at home to maintain their skin? (Offer tips) Great Social Media Tips Share personal skincare routines—video of application. Great Social Media Tips Product spotlight. Great Social Media Tips Treatment spotlight. Great Social Media Tips Repost other clinic ideas, network, brainstorm with other DMK accounts. Great Social Media Tips Perfect time to perform a series/program on yourself at home, to document them and get a B&A. Great Social Media Tips Live 'Ask me anything- clinics invite your clients.